Stop verifying. Start selling.
Here's what happens at most companies using contact verification tools:
You upload a list to BetterContact. It bounces back clean emails and dud warnings. Great. Now what? You download the CSV, manually cross-reference with your CRM, debate which contacts are worth pursuing, draft emails one by one, and hope your reps actually use the verified data.
Three days later, half the "verified" emails bounced anyway. Your SDRs gave up and went back to cold LinkedIn spam. Another tool subscription wasted.
Contact verification is table stakes. Execution is the game.
Today, that changes.
nRev now integrates natively with BetterContact. Verification doesn't end with a clean email. It triggers complete revenue workflows automatically. From verified contact to personalized outreach. From data quality check to booked meeting. No manual handoffs. No tool sprawl. No verified contacts sitting in spreadsheets.
Why Verification Fails Without Execution
BetterContact finds valid emails. That's it. The rest is on you.
Most teams build a five-tool Rube Goldberg machine:
BetterContact verifies → Export to CSV → Import to CRM → Check if already contacted → Draft outreach manually → Send from separate tool → Log activity somewhere else → Hope nothing broke
By step three, your verified data is stale. Reps ignore it. The "verified" list becomes tomorrow's cleanup task.
With nRev + BetterContact, the same verification executes instantly:
BetterContact validates → nRev enriches and scores → nRev drafts contextual outreach → nRev alerts rep with full brief → Rep approves and sends → Meeting booked
Same accuracy. Different speed. Different outcome.
What BetterContact Brings
BetterContact focuses on one thing: email verification that actually works.
- Real-time SMTP verification (not pattern matching)
- Catch-all detection and risk scoring
- Role-based email flagging (avoid "sales@" black holes)
- Bulk list cleaning with detailed reporting
The difference versus free tools or built-in CRM verification? Precision. BetterContact catches the edge cases that slip through. The "valid" emails that bounce anyway. The risky domains that hurt sender reputation.
This is premium verification. nRev makes sure you capitalize on it.
What nRev Adds: From Valid to Valuable
BetterContact confirms the email works. nRev decides what to do with it.
Native Integration: No webhooks to debug. No field mapping. No middleware. Drag the BetterContact node into any nRev workflow. It just works.
Smart Routing: Not every verified contact deserves attention. nRev filters by:
- ICP fit (company size, industry, tech stack)
- Intent signals (recent website visits, content downloads, job changes)
- Engagement history (previous bounces, replies, meetings)
- Verification confidence score (high, medium, risk)
A verified email at a perfect-fit account? Instant workflow. A verified email at a competitor? Logged, suppressed, no waste.
Contextual Enrichment: BetterContact provides the validation. nRev adds the context:
- Full company profile (size, funding, tech stack)
- Decision-making role and seniority
- Previous interactions with your brand
- Recommended outreach angle based on their situation
Automatic Execution: Verification triggers action:
- Personalized email drafts referencing their specific context
- CRM record creation with proper field mapping
- Slack alerts to owners with full research briefs
- Follow-up sequences timed to their verification event
Four Playbooks That Convert Verified Contacts
Playbook 1: The List Revival (Resurrect Dead Databases)
The Scenario: You have 5,000 contacts from an old conference, webinar series, or purchased list. Most are unverified. Your reps won't touch them. But buried in there are 200 perfect-fit prospects.
The nRev Workflow:
- Upload: Dump the entire list into nRev (no pre-cleaning needed)
- Verify: BetterContact node checks every email in real-time
- Score: nRev filters for ICP match + valid email + no previous bounce
- Enrich: Pull company data, role verification, recent news
- Draft: Generate "re-introduction" outreach: "We connected at [Event] a while back. Since then, [Company] raised Series B and scaled the team. Most [Role]s at your stage are dealing with [specific pain]..."
- Route: High-confidence contacts → immediate Slack alert + draft. Medium → nurture sequence. Invalid → purge automatically.
The Outcome: Turn dead lists into live pipeline without manual scrubbing. Reps only see pre-qualified, verified contacts with context.
Playbook 2: Inbound Form Speed-to-Lead
The Scenario: Someone fills out your demo request with a Gmail address. Suspicious. Is it real? Worth your AE's time? By the time you verify manually, they've moved on.
The nRev Workflow:
- Capture: Form submission hits nRev instantly
- Verify: BetterContact checks email validity in <2 seconds
- Validate: If valid → proceed. If invalid → trigger alternative capture (LinkedIn lookup, phone enrichment).
- Enrich: Pull full profile from Apollo/LinkedIn even for "sketchy" emails
- Route: Valid + ICP fit → instant Slack alert: "Hot lead: [Name] at [Company] just requested demo. Email verified. Here's their background and a draft response."
- Respond: AE clicks approve, sends personalized reply in 90 seconds.
The Outcome: Respond to real prospects while they're still on your website. Filter out fake emails without losing legitimate opportunities.
Playbook 3: Outbound Quality Control (Protect Sender Reputation)
The Scenario: Your SDR team uploads 1,000 contacts for a new campaign. 30% are guessed emails. You blast anyway. Bounce rate spikes. Domain reputation tanks. Deliverability crashes for months.
The nRev Workflow:
- Pre-flight: Upload campaign list to nRev
- Verify: BetterContact checks every email before any send
- Suppress: Invalid, risky, or catch-all emails auto-removed from campaign
- Enrich: Valid contacts get full profile data
- Score: Prioritize by ICP fit and verification confidence
- Execute: Only verified, high-confidence contacts enter outreach sequence
- Monitor: Real-time bounce tracking feeds back to BetterContact for model improvement
The Outcome: Protect your domain reputation. Ensure 95%+ deliverability. Stop burning bridges with ISPs.
Playbook 4: Event Follow-Up That Actually Works
The Scenario: You sponsored a conference. Got 300 badge scans. Email addresses are handwritten, business cards, or typed by interns. Half are wrong. Your post-event follow-up bounces everywhere.
The nRev Workflow:
- Import: Upload raw event list (messy formatting and all)
- Verify: BetterContact cleans and validates every email
- Match: Cross-reference with existing CRM to avoid duplicates
- Enrich: Pull full profiles for valid contacts (many will have better emails than what they wrote down)
- Segment:
- Valid + ICP fit → "Great meeting you at [Event]" personalized sequence
- Valid + low fit → "Thanks for visiting" nurture track
- Invalid → LinkedIn connection attempt instead
- Execute: All within 24 hours of event close
The Outcome: Event ROI doesn't die because of bad data. Every valid contact gets appropriate follow-up automatically.
The Difference: Verification vs. Execution
This isn't about cleaner lists. It's about verified contacts that actually become meetings.
Native Integration: No Middleware, No Headaches
Other tools force you to:
Configure webhooks between systems
Map fields manually every time
Export verified lists, then import elsewhere
Pray the sync doesn't break
nRev + BetterContact is different:
Drag the BetterContact node into your workflow. Connect your account in one click. Choose your verification settings. Done.
Data flows automatically. No technical setup. No broken connections. No "why didn't this contact verify?" debugging at 11pm.
Built for Who Actually Needs This
Growth Teams with Dirty Data: You have lists everywhere. Old CRMs, event spreadsheets, purchased contacts. You need to separate gold from garbage without hiring a data analyst.
SDR Leaders Protecting Reputation: Your team's deliverability is your deliverability. One bad campaign hurts everyone. You need verification gates before any send.
RevOps at Scale: You verify thousands of contacts monthly. Manual workflows are breaking. You need automation that keeps pace.
Event Marketers: You spend $50K on sponsorships. 40% of leads have bad emails. You're tired of pipeline dying because of data quality.
Setup: 15 Minutes to First Workflow
What you need: Active BetterContact account, nRev account, 15 minutes.
Step 1: Connect BetterContact in nRev (view connection docs →)
Step 2: Drag BetterContact node into workflow builder
Step 3: Choose verification mode (real-time SMTP, bulk list, or risk scoring)
Step 4: Add filters (verify then score, or verify then enrich, or verify then execute)
Step 5: Connect to your action: CRM sync, Slack alert, email draft, or full sequence
Step 6: Test with sample records
Step 7: Activate
Total time: 15 minutes to first workflow. Compare to building this with Zapier + BetterContact + CRM + outreach tool: 3-4 hours minimum.
The Bottom Line
BetterContact ensures your emails reach inboxes. nRev ensures those inboxes belong to prospects worth reaching.
Verification without execution is just hygiene. Verification with execution is revenue.
You already invested in clean data. Now put it to work.
Ready to turn verified contacts into booked meetings?
Connect BetterContact to nRev →
Questions about your specific data quality challenges?
Our team audits your first list free — no sales pitch, just actionable fixes.