CRM Data Hygiene & Optimization
Keep your CRM clean and revenue-ready. Auto-dedupe, enrich, and score so every field, contact, and signal drives.
Explore Plays
User Engagement Scoring
Score contacts across email, calls & Slack for clean CRM data
ICP Persona Refinement
Refine target personas using deal data & industry trends
Low Engagement Escalation
Flag low-engagement deals for quick follow-up & escalation
Deal Data Enrichment
Enrich deals with new data points & contacts for full CRM view
Champion Movement Check
Track ex-champions changing jobs for new opps or risks
Lead Clean-Up & Filtering
Remove duplicate deal contacts to maintain CRM accuracy
Lead Generation from Deals
On negotiation, find similar firms & add as pipeline leads
Attribution Analysis
Attribute deal progress by channel to measure sales vs. mktg
Activity-Based User Notification
Alert AEs when signals hit ongoing deals to trigger follow-up
Data Hygiene Reporting
Weekly CRM hygiene: log missing fields & duplicates
Product Usage Tracking for Deal Closure
Track product usage spikes & create new ICP-fit opportunities
Inactive Email Monitoring
Monitor bounced emails & layoffs to keep contacts active
Command Revenue,
Not Spreadsheets.
Deploy AI agents that unify GTM data, automate every playbook, and surface next-best actions—so RevOps finally steers strategy instead of firefighting.