✦ GTM Tools

Free GTM Tools

The events that show an account is moving in-market, from new executive hires to funding,
tech changes, and breaches. Browse by industry or by type, then track any of them live in nRev.
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Why we built these free GTM tools

Most go-to-market work is not strategy. It is the twenty minutes before the strategy.

Finding who engaged with a competitor's post. Checking whether a company runs Salesforce. Working out who actually signs. Pulling the list of people who left a company you used to sell into. Those twenty-minute jobs are the reason GTM teams end up paying for four tools they only use one feature of.

So we unbundled them. Every tool on this page is one job, one input, one output. Paste a LinkedIn profile, a company domain, or a keyword, and get back a usable list: engagers, decision-makers, hiring signals, tech stack, or a drafted sequence. Every run is free, no card required, and results load on screen where you can export them to CSV or push them straight into nRev.

There is no gated "request a demo to see your results" step. That is the whole point.

What is a GTM tool?

A GTM tool is software that does one piece of go-to-market work: finding target accounts, identifying buyers, detecting buying signals, or generating outreach. It lets a revenue team move from "who should we talk to" to "here is the list" without manual research.

Go-to-market covers everything a company does to take a product to buyers: targeting, prospecting, outbound, demand generation, sales, and the revenue operations underneath. A GTM tool automates one of those steps. A GTM platform chains many of them into a workflow that runs on a schedule.

A note on the acronym. On this page, GTM means go-to-market. It does not mean Google Tag Manager, which is a separate Google product for deploying website tracking tags. If you are looking for a tag manager debugger, this is not that page. If you are looking for tools that find buyers and buying signals, keep reading.

All 18 free tools at a glance

Every tool below is free to run. Sign in with Google, paste one input, get results on screen.

Tool Paste in Get out Best for
LinkedIn Post Engagement ScraperLinkedIn profile or company URLEveryone who reacted or commented in the last 30 daysTurning your own audience into a list
LinkedIn Competitor Engagement FinderCompetitor namePeople engaging with your competitor's postsReaching in-market buyers
Competitor MonitorCompetitor LinkedIn URLAn ongoing feed of new engagers each runAlways-on competitive intel
LinkedIn Brand Mention TrackerCompany LinkedIn URLEvery post tagging that company, plus engagersTracking a target account's orbit
LinkedIn Profile MonitorLinkedIn profile URLNew engagers on any influential profile over timeBorrowing someone else's audience
Social Selling Signal FinderKeyword or topicRecent posts on that topic and the people engagingTopic-based prospecting
LinkedIn Post AnalyzerYour LinkedIn profile URLEngagement comparison across your posts, and whyFixing your own content
Buying Committee FinderCompany domainThe full buying group, classified by personaMulti-threading a deal
Lookalike Company FinderCompany list and matching criteriaRanked lookalikes with a reason for eachExpanding an ICP
Former Employee FinderPast company and ideal rolesPeople who used to work there, filtered by roleAlumni and boomerang plays
LinkedIn Alumni FinderSchool and ideal rolesAlumni in the roles you sell toWarm-intro prospecting
Champion TrackerContacts or a past companyWho moved, and where they landedJob-change outbound
Hiring Signals FinderJob titles and locationsCompanies hiring for those roles, ICP-qualifiedHiring-intent prospecting
Company Hiring TrackerCompany domainFull hiring history and what the trajectory signalsAccount research
Tech Stack CheckerCompany domainTechnologies detected, by category and recencyDisplacement and integration plays
Account Plan GeneratorCompany domainA structured account plan: people, news, tech, hiringPre-call prep
AI Cold Email and LinkedIn GeneratorProspect LinkedIn URL and your websiteA personalized multi-step LinkedIn and email sequenceFirst-touch messaging
LinkedIn Post GeneratorYour LinkedIn URL and topicsUp to 3 post variants in your voiceFounder-led content

The four categories, and where to start

LinkedIn Signals (7 tools)

LinkedIn is the only place where B2B buyers publicly raise their hand, by commenting, reacting, or posting about the exact problem you solve. These seven tools convert that public behavior into a named list. Start with the LinkedIn Post Engagement Scraper on your own best-performing post. You will usually find in-market buyers you already reached and never followed up.

People and Company Finders (5 tools)

Once you know which accounts matter, you still have to find the humans. These tools go from a company or a pattern to named people: the full buying committee, alumni, former employees, or a ranked set of lookalike accounts built from your best customers.

Buying Signals (3 tools)

A signal is an observable event that tells you an account is more likely to buy right now: a new role opened, a technology changed, a champion moved. These three read hiring and tech-stack data and tell you what it implies. For the wider taxonomy, the nRev Signals library maps signal types by industry.

Content and AI (3 tools)

Research is worth nothing if the message is generic. These take what the other tools found and turn it into a drafted sequence, an account plan, or post variants in your own voice.

Which free GTM tool should you use?

If you want to... Use this
Find people already talking about your problem spaceSocial Selling Signal Finder
Reach buyers who are evaluating a competitorLinkedIn Competitor Engagement Finder
Know who signs, not just who repliesBuying Committee Finder
Catch an account before it starts a searchHiring Signals Finder
Sell against a tool they already runTech Stack Checker
Restart a deal with someone who already trusts youChampion Tracker
Build a target list from your best customersLookalike Company Finder
Walk into a call already briefedAccount Plan Generator
Write a first touch that does not read like a templateAI Cold Email and LinkedIn Generator
Work out why your LinkedIn posts underperformLinkedIn Post Analyzer

How to run any tool on this page

  1. Pick the tool that matches the job. Each tool takes one input: a LinkedIn URL, a company domain, or a keyword. Use the table above to match the job to the tool.
  2. Sign in with Google and paste your input. No card, no sales call, no waiting list. The run starts immediately.
  3. Read the result, then export it. Results load on screen. Export to CSV, or push them straight into nRev to enrich, qualify, and sequence the list.

Every free tool takes one input at a time. To run the same job across a whole list on a schedule, connect the matching nRev Playbook.

Free GTM tools vs. a GTM platform

Free tools solve the twenty-minute job. A platform solves the job that has to happen every Monday, for 400 accounts, without anyone remembering to do it.

Free tools on this page nRev platform
InputOne profile, domain, or keywordFull lists, CRM segments, live triggers
CadenceYou run it when you need itScheduled, or fired by a signal
EnrichmentThe single tool's outputWaterfall across multiple data providers
QualificationManual, by eyeAI scoring against your written ICP
OutputOn-screen result and CSV exportStraight into CRM, Slack, sequencer, sheets
ChainingOne job at a timeMulti-step workflows across tools
CostFree, every runPaid plans

The honest version: if you run a tool on this page more than twice a week, you have found a workflow, and you should automate it.

From a one-off tool run to a repeatable GTM system

Each free tool is the single-input version of a larger nRev Playbook. The tool proves the job is worth doing; the playbook runs it forever.

Who these tools are for

SDRs and AEs. Stop paying for list credits to answer a question you can answer in one run. Start with the competitor engagement finder and the buying committee finder. See nRev for AI SDR teams.

Founders selling their own product. You do not have a research team. The account plan generator and post generator replace one. See founder-led sales.

RevOps. Use the tech stack checker and champion tracker to sanity-check CRM data before you trust a forecast built on it. See nRev for RevOps.

GTM engineers. Every free tool here maps to a node you can chain in a workflow. Treat this page as the component library. See nRev for GTM engineers.

Growth marketers. The social selling signal finder and lookalike company finder turn topic interest into an addressable audience. See nRev for growth.

What the data covers, and what it doesn't

  • Public data only. These tools read publicly available signals: public posts and engagement, public job postings, publicly detectable website technologies, and public profile data.
  • One input per run. Free tools take a single profile, domain, or keyword. Bulk input, scheduling, and automation are paid features.
  • Recency varies by source. Engagement tools default to recent activity windows. Hiring and tech-stack data reflect what is currently published and detectable.
  • Signals are probabilistic, not proof. A company hiring a RevOps manager is more likely to be in-market. It is not a guarantee. Use signals to prioritize, not to conclude.

Frequently asked questions

Are these GTM tools actually free?
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Yes. Every tool on this page is free to run, with no card required. Sign in with Google and results load on screen. Bulk export and automation are the paid features.

Do I need to book a demo to see my results?
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No. There is no gate between running a tool and seeing the output. You get the result on screen and can export it to CSV.

Does GTM here mean Google Tag Manager?
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No. On this page GTM means go-to-market. Google Tag Manager is a separate Google product for deploying website tracking tags. These tools find buyers and buying signals; they do not manage tags.

Can I run a tool across a whole list of companies?
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Not on the free tier. Each free tool takes one input at a time. To run the same job across a full list on a schedule, connect the matching nRev Playbook.

What is a buying signal?
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A buying signal is an observable event that makes an account more likely to buy right now: opening a role that implies a new need, adding or removing a technology, a champion changing jobs, or engaging publicly with a relevant topic. The nRev Signals library catalogs signal types by industry.

What is the difference between a GTM tool and a GTM platform?
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A GTM tool does one job on one input, when you run it. A GTM platform chains many jobs into a workflow that runs on a trigger or a schedule, enriches and qualifies the output, and writes it to your CRM or sequencer.

Which free tool should I start with?
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If you post on LinkedIn, start with the LinkedIn Post Engagement Scraper on your best post, the fastest path to a list of people who already engaged with you. If you do not post, start with the Social Selling Signal Finder.

Is scraping LinkedIn engagement allowed?
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These tools read publicly visible engagement on public posts, the same information any LinkedIn user can see by opening the reactions list. They do not access private data, connections-only content, or anything behind a login you do not control.

Can I export the results?
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Yes. Every tool's output can be exported to CSV or pushed directly into nRev for enrichment, qualification, and sequencing.

Do these tools find email addresses?
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The finder tools return named people with titles, companies, and LinkedIn URLs. Email discovery and verification run inside the nRev platform through waterfall enrichment, not in the free single-run tools.

How is this different from Apollo, Clay, or ZoomInfo?
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Those are databases and enrichment platforms you pay for by seat or credit. These are free, single-purpose runs built around signals and public behavior rather than a static contact database. Many teams use both: a database for coverage, signals for timing.

What happens after I outgrow the free tools?
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The same jobs run continuously as nRev Playbooks: scheduled, ICP-qualified, and written into your CRM, Slack, or sequencer. See pricing or estimate your setup.

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